The blog of the privacy-first analytics tool

June 4, 2020, by Adriaan van Rossum - The monthly update of Simple Analytics will look a bit different than normal. This time I took screenshots of all data within the dashboard of Stripe and will comment on every single aspect of it. If you like graphs and numbers, this is your month! Read more

May 28, 2020, by Adriaan van Rossum - As the founder of Simple Analytics, I’m running into privacy issues while building our product. Based on those learnings I would like to show you some practical tips to improve the privacy of your visitors. Some of the tips seem very logical but can be hard to implement. That’s why I have provided examples with every tip so you or your team can apply them without doing all the research. Read more

May 4, 2020, by Adriaan van Rossum - We started doing monthly updates on Twitter with our learnings, revenue, new expenses, new features, and more. From this month on we will also share it on this blog. In this post we talk about referrer spam, abroad payments, Mindwave, badges, and password login. Read more

October 15, 2019, by Adriaan van Rossum - Simple Analytics recently passed the $30k in ARR (annual recurring revenue). It has been only a little over a year and I would like to walk you through the important points of our journey together, and where I would like to take it next. Read more

March 30, 2019, by Adriaan van Rossum - This blog post is outdated. In the meantime we moved our servers from Iceland to The Netherlands. Here is why. Read more

January 15, 2019, by Adriaan van Rossum - As the owner of Simple Analytics, I think it’s super important to build user trust. It’s nearly impossible not to make any mistakes, so if a company never shares their mistakes, they are probably not telling you the truth. Hence, here are mine. Read more

November 9, 2018, by Jules van den Berg - "In order to safe-guard your personal freedom, it is required that you have control over your personal information." I believe privacy is a right which is disappearing to leave room to convenience as they say it. Within the last years it became obvious that consumer data is increasingly collected, stored and processed for online as well as offline purposes. Read more

October 11, 2018, by Adriaan van Rossum - The first few weeks of Simple Analytics were super exciting/scary/hectic! I launched less than a month ago so I will write about the revenue (~$300 MRR) in the next post (when I have one month worth of data) but I would love to explain why this is my first successful project. It’s the first project that I ever properly launched. I’ve built many websites, but for Simple Analytics I tried a different approach. Usually I build the website, show my friends and try to get some organic growth through search engines. This kind of works, but does not give a great start. So this time I did things differently. Read more

October 2, 2018, by Mike Timofiiv - This past September marks the 10-year anniversary of Google Chrome. Ever since it was released, it has changed the internet forever – its clean design, fast rendering engine and fantastic developer tools helped it acquire 62% of desktop users within 2 years. It’s even more remarkable to note that the engine Chrome uses under the hood (known as V8), is used in a multitude of other ways as well, powering backend web servers through Node.js, “headless” browsing (such as by a web scraper or an automated website screenshot tool), and much more. Read more